Donate for Advertising and Public Relations
Advertising and PRing IM success stories (including testimonials), to keep the public informed – is key to raising public awareness. Therefore, IMFA has decided to prioritize this goal, using your donations, in a way that will resonate the value of IM treatments with the media and the public.
In order to achieve all of the above, IMFA will need funding for the purpose of:
- Documenting patients who testify success stories, including recording and editing video testimonials.
- Writing and publishing editorials and articles which explain about the treatments and methods.
- Tracing professional information through articles and researches published in leading journals around the world, and making them available to the Israeli reader.
- Hiring media professionals to build a relevant and effective media strategy for promoting the idea and concept of IM.
- Hiring a PR agency to promote our cause.
- IMFA’s yearly budget estimate for this project is NIS 350,000
